Sustainability and project management: A dual approach for women entrepreneurs in event management

Onyinye Gift Ejike 1, * and Angela Omozele Abhulimen 2

1 The Velvet Expression, Lagos, Nigeria.
2 Independent Researcher, UK.
  
Review
International Journal of Scholarly Research in Multidisciplinary Studies, 2024, 05(01), 024–033
Article DOI: 10.56781/ijsrms.2024.5.1.0036
Publication history: 
Received on 24 June 2024; revised on 05 August 2024; accepted on 08 August 2024
 
Abstract: 
This review paper explores the integration of sustainability and project management in the event management industry, emphasizing the empowerment of women entrepreneurs. It highlights the importance of embedding sustainable practices in project management processes to enhance event quality and reduce environmental impact. The paper discusses the unique challenges faced by women entrepreneurs, such as gender bias and balancing personal and professional responsibilities, and examines support mechanisms, including networking, funding, and mentorship. Future directions for research and development focus on advanced technologies, long-term impact evaluation, and continued support to promote sustainability and gender equality in event management.
 
Keywords: 
Sustainable event management; Women entrepreneurs; Project management; Gender equality; Event planning
 
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